Consultancy Team

McGregor Tan Research has been successful in recruiting some of the most highly qualified, experienced and competent professionals from across a wide range of disciplines in order to build the consultancy team.

Executive Project Direction

Peter Hine - General Manager. Peter has considerable experience in statistically complex quantitative and innovative qualitative research methodologies. He has a degree in Mathematics, from the University of Adelaide, and post graduate qualifications in Marketing and Management. Peter has over 20 years of research experience both as supplier and a client. He was Divisional Marketing Manager at Mitsubishi before McGregor Tan Research. His broad experience covers the tourism, the arts, sport and major events, environment, water and energy, education, health, finance, ICT, mining, housing and construction, industrial, local, state and federal government, retail and commercial sectors.

Zing Hai Tan - Managing Director with over 25 years of senior market research experience including education, transport, local government, banking, FMCGs and business services. Zing Hai's skills are in assisting clients to use market research to its full management capacity tactically and strategically. He has a Masters Degree in Planning from the University of Adelaide. Being a former Tennyson Medallist, he has maintained his interest in the arts – serving on the Jam Factory Craft Board, and as a supporter of the Adelaide Festival Centre Foundation, and Festival of Arts. He was on the committee of the Australian Market and Social Research Society (SA Division), helped to develop industry quality standards, and is one of the inaugural graduates of the QPMR (Qualified Practising Market Researcher) program.

Project Management and Analysis

David O'Dea - Senior Manager, David has a background in marketing and strategic planning as well as operational management within the Government and non Government business sectors in Australia and South East Asia. David's knowledge and experience includes industrial marketing, product and organisational branding, website development and computer software engineering. He has a Bachelor of Computer Science and a Bachelor of Commerce (Accounting) from the University of Adelaide and he is a recipient of the Rational Prize for Software Engineering from the University of Adelaide.

Vincent Burke - Senior Consultant is a specialist in qualitative and diagnostic research and a highly qualified and experienced executive interviewer. He has a degree in education from the University of London. Prior to joining the consultancy in 1993, Vincent worked in arts, education and tourism. He was previously Marketing Manager of the Adelaide Festival Centre.

Alana Nuske - Manager, Projects has diverse experience in a range of marketing functions after working in services marketing for over eight years. Her key experience includes the preparation and management of tenders and proposals, stakeholder liaison, strategic marketing and writing professional documentation. She has a Bachelor of Commerce (majoring in Marketing and Public Relations), a Diploma of Marketing Communications and a Diploma of Project Management.

Kara Reek – Project Manager has some 13 years experience across the entire range of marketing services in local and state government and the private sector. These include managing and co-ordinating various consumer based marketing and advertising programs for the Clipsal 500 Adelaide, City of Holdfast Bay and the Port Adelaide Football Club.

Scott Zarcinas - Qualitative Researcher started out as a medical doctor working in Australia and UK in aged care, occupational health and safety and paediatrics after graduating from the University of Adelaide in the early 1990s. However his interests turned to researching human behaviour and motivation, and running professional development seminars to businesses and corporations. As a freelance writer he has been published in the British Medical Journal, The Lancet, and the American Journal of Psychiatry. He brings to market and social research a profound and fresh understanding of human behaviour in consumer and business environments.

Project Operations and Data Management

Susan Mattner - Manager - Project and Data Operations, is responsible for data processing, and data collection management, production of statistical tables, graphing, and preparation of base data reports for analysis. Susan has been with the firm since 1985.

Chris Inglis - Data Coordinator, works closely with Susan and is likewise responsible for data processing, and data collection management, production of statistical tables, graphing, and preparation of base data reports for analysis. Chris has been with the firm since 2002.

Fieldwork and Qualitative Recruitment Team

Barbara Mead who has some 20 years of field experience is the main coordinator involved in scheduling face-to-face, telephone and audit fieldwork, and has access to team leaders and a team of up to 30 specialist computer assisted telephone interviewing (CATI) staff a national team of over 100 casual field staff.

Toni Horberry, Terri Diglio and Anna Zoina are the dedicated recruiting team who recruit the participants for focus group discussions, screening them to ensure they meet the specifications for the task at hand.

Finance and ISO9001 Quality Standard

Grace Guo is the firm's Administration and Finance Manager. Her scope of responsibilities include invoicing, and financial reporting, and maintenance of the quality control systems for the ISO 9001 accreditation.

Sue Hannon - Executive Director provides high level direction and management of all strategic company activities, and has overseen the company's consistent growth over the last 10 years. Sue has an Arts degree from the University of Adelaide, and has a strong interest in social research including studies of the education sector and the needs of culturally and linguistically diverse groups.